Benadretti Chosen for Spearheading Enhancement of Channel Benefits
SYSPRO, the leading global supplier of on-premise, cloud and mobile Business ERP Software for manufacturers and distributors, announced today that Joey Benadretti, president, SYSPRO USA, has been named one of UBM Tech Channel’s CRN 2013 Channel Chiefs. This prestigious list of the most influential leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organizations, while evangelizing and defending the importance of the channel throughout the entire IT Industry.
For the ninth consecutive year, Everything Channel editorial selected the Channel Chiefs based on policy and program innovations they made during the past year, the amount of revenue the company generates through partners, their willingness to speak out publicly on behalf of the channel and the number of years they have dedicated to channel activities.
Benadretti was cited for his ongoing commitment to the SYSPRO channel and for continually enhancing the award winning SYSPRO Reseller Program, adding numerous benefits for the channel, including expanded company/VAR communications, additional educational sessions, enhanced marketing support and other resources to obtain qualified leads. Benadretti, in fact, was a co-author of the SYSPRO “Seven Pillars” — a strategy to guide VARs in business conduct, planning, growth and achievements. Benadretti also is a member of several organizations whose missions are to lobby the US Congress to implement policies that promote US manufacturing growth.
“SYSPRO sells its Enterprise Resource Planning software primarily through a reseller channel, and we are continually seeking ways to enhance our reseller program to sustain it as the industry standard,” said Benadretti, noting that SYSPRO strategic business partners accelerate their success by combining their expertise with that of SYSPRO.
SYSPRO’s single product offering — a best-of-breed, fully integrated supply chain solution — enables SYSPRO resellers to build successful, viable businesses with an industry leading product for SMB manufacturers and distributors.
SYSPRO resellers have access to marketing, sales and technical support, ongoing education, marketing assistance, knowledge driven conferences, sales leads and the award-winning SYSPRO Implementation Methodology.
“The 2013 Channel Chiefs list recognizes vendor executives dedicated to driving channel programs in the IT marketplace,” said Kelley Damore, Senior Vice President, Editorial Director, CRN. “Our annual Channel Chiefs issue is a must-read for IT solution providers evaluating new vendors or expanding solution offerings. These are the people, the products and the programs that any savvy solution provider needs to know. We congratulate this year’s Channel Chiefs for their stellar record of business innovation(s) and applaud them for their continued dedication to the partner community.”
About UBM Tech Channel (www.ubmchannel.com)
UBM Tech Channel, a UBM company, is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales.
About UBM LLC (www.ubm.com)
UBM LLC is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
SYSPRO is the leading supplier of ERP software to mid-market manufacturers and distributors. SYSPRO has more than 14,500 licensed customers in over 60 countries around the globe. For more information on SYSPRO, or to schedule a consultation on how we can better serve you, please visit here.